Job Overview
Xcentric Services | Web & App Development Company | Software Development | React App Development is seeking a qualified, proactive, and dynamic professional for the position of Social Media Content Writer 2 Years.
Job Reference: JJ-00729
Job Details
Job Title: Social Media Content Writer
Experience: 2–3 Years
Employment Type: Full-Time
Work Mode: Onsite
Location: DHA Phase 1, Lahore
Job Overview
We are looking for a creative and experienced
Social Media Content Writer who can develop engaging, relevant, and platform-specific content for our brand and clients. The ideal candidate should have a strong command of English, understand social media trends, and know how to turn ideas into content that gets attention and drives engagement.
Key Responsibilities
- Develop engaging content for platforms including Facebook, Instagram, LinkedIn, TikTok, and X.
- Write captions, social media posts, hooks, scripts, promotional copy, CTAs, and campaign content.
- Create content ideas based on current trends, audience interests, and brand objectives.
- Develop and maintain monthly/weekly content calendars.
- Adapt content according to different platforms, audiences, and brand voices.
- Conduct research on industry trends, competitors, and relevant topics.
- Collaborate with graphic designers, video creators, SEO specialists, and marketing teams to develop complete social media campaigns.
- Write content for brand awareness, lead generation, engagement, and promotional campaigns.
- Ensure all content is clear, creative, grammatically correct, and aligned with the brand.
- Review social media performance and use insights to improve future content.
- Stay updated with changing social media algorithms, trends, formats, and audience behavior.
- Repurpose existing content into different formats and platforms when required.
Requirements
- 2–3 years of professional experience in social media content writing, copywriting, or a similar role.
- Excellent written and verbal English communication skills.
- Strong understanding of social media platforms and content trends.
- Ability to write creative, concise, and engaging copy.
- Good research and storytelling skills.
- Understanding of basic marketing and audience targeting.
- Ability to manage multiple projects and meet deadlines.
- Experience working with digital marketing agencies or multiple clients will be a plus.
- A portfolio of previous social media content is preferred.
Key Responsibilities
Develop engaging, platform-specific content for social media channels including Facebook, Instagram, LinkedIn, TikTok, and X. Collaborate with cross-functional teams to execute campaigns, manage content calendars, and analyze performance metrics to drive engagement.
Requirements and Skills
Requires 2-3 years of professional experience in social media content writing or copywriting. Candidates must possess excellent English communication skills and a strong understanding of social media trends, algorithms, and audience targeting.
Key Competencies: Content Writing, Copywriting, Social Media Management, Content Strategy, English Communication, Trend Analysis, Storytelling, Marketing, Audience Targeting, Campaign Management, SEO, Content Calendar Management, Research, Collaboration, Social Media Content Writer, Facebook, Instagram, LinkedIn, TikTok, Content Calendar